电商运营|天猫开店材料及开店基础工作

一、天猫开店材料 What materials are needed to open a store on Tmall

公司营业执照扫描件(盖公章)
公司一般纳税人证明(盖公章)
商标注册书扫描件(盖公章)
公司法定代表人人身份证正反面,需本人在空白处签字(盖公章)
店铺负责人人身份证正反面,需本人在空白处签字(盖公章)
公司对于店铺的运营计划书
保证金、年费、年服务率等费用

Scanned copy of the company's business license (with official seal)
Certificate of General Taxpayer of the Company (with official seal)
Scanned copy of trademark registration (official seal)
The front and back of the ID card of the legal representative of the company must be signed in the blank space (with the official seal)
The front and back of the ID card of the person in charge of the store must be signed in the blank space (stamped with the official seal)
The company's business plan for the store
Fees such as security deposit, annual fee, annual service rate, etc.

 

二、天猫开店基本工作 Basic work after opening a store on Tmall

入驻成功,店铺开启,提交店铺和品牌资料
店铺基础设置:图片上传、店铺装修,产品陆续上架
软件购买:营销工具、客服、数据等工具开通
客服培训:账号开通,系统操作
物流对接:仓储系统和天猫对接完成
完整链路测试订单(客服-下单-物流-确认收货)
上产品链接,根据产品爆款等级上新,并设置价格和优惠

Successfully settled, the store opened, and the store and brand information were submitted
Store basic settings: image uploading, store decoration, products on the shelves
Software purchase: marketing tools, customer service, data and other tools are opened
Customer service training: account opening, system operation
Logistics docking: Warehousing system and Tmall docking completed
Complete link test order (customer service - order placed - logistics - confirm receipt)
On the product link, according to the product hit level on the new, and set prices and offers

 


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